Wednesday, June 22, 2022
Mr. Normative Bear
First, this Smokey Bear PSA is super-creepy! The part where he actually removes his head... gross.
But Smokey was at least normative in his statements: Don't play with matches. Don't start forest fires. Good advice! Same goes for PFD Panda.
Woodsy Owl was a little more complicated. It seemed like his message ("Give a hoot! Don't Pollute!) really should have been directed at corporations. I would like to have seen a PSA where he is attending a corporate board meeting and when they vote against reducing emissions he attacks them like a real giant owl would-- blood everywhere. But no, it was mostly telling kids not to litter (which wasn't ever the real problem with pollution.
It would be fun to have a government mascot really go after the source of a problem...