Wednesday, June 22, 2022

 

Mr. Normative Bear

 


First, this Smokey Bear PSA is super-creepy! The part where he actually removes his head... gross. 

But Smokey was at least normative in his statements: Don't play with matches. Don't start forest fires. Good advice! Same goes for PFD Panda.

Woodsy Owl was a little more complicated. It seemed like his message ("Give a hoot! Don't Pollute!) really should have been directed at corporations. I would like to have seen a PSA where he is attending a corporate board meeting and when they vote against reducing emissions he attacks them like a real giant owl would-- blood everywhere. But no, it was mostly telling kids not to litter (which wasn't ever the real problem with pollution.

It would be fun to have a government mascot really go after the source of a problem...


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